In recent years, the outdoor business-related market was on a growing course but contracted in 2020 due to the COVID-19 pandemic. In spite of this, terms relating to mainstream outdoor activities such as camping were buzzing in Japanese society, as activities outside of confined spaces were deemed safer than indoor leisure activities and hence became more attractive to people.
Outdoor activities in Japan - statistics & facts
Key insights
- Size of the outdoor business market
- 347.56bn JPY
Detailed statistics
Outdoor business market size in Japan FY 2019-2025
- Outdoor sports activity with the highest participation rate
- Fishing
Detailed statistics
Outdoor sports participation rate in Japan 2022, by activity
- Share of people going on camping trips
- 6%
Detailed statistics
Share of people going camping in Japan 1996-2021
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Current statistics on this topic
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Overview
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- Premium Statistic Outdoor business market size in Japan FY 2019-2025
- Premium Statistic Outdoor business market distribution in Japan FY 2020, by segment
- Premium Statistic Outdoor goods market size in Japan 2014-2023
- Premium Statistic Outdoor wear market domestic shipment value in Japan 2018-2023
- Premium Statistic Outdoor shoes domestic shipment value in Japan 2017-2022
Overview
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Outdoor business market size in Japan FY 2019-2025
Outdoor business market size in Japan FY 2019-2025
Sales revenue of the outdoor business market in Japan from fiscal year 2019 to 2022 with a forecast until 2026 (in billion Japanese yen)
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Outdoor business market distribution in Japan FY 2020, by segment
Outdoor business market distribution in Japan FY 2020, by segment
Distribution of the outdoor business market in Japan in fiscal year 2020, by segment
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Outdoor goods market size in Japan 2014-2023
Outdoor goods market size in Japan 2014-2023
Domestic shipment value of the outdoor sporting equipment market in Japan from 2014 to 2022 with a forecast for 2023 (in billion Japanese yen)
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Outdoor wear market domestic shipment value in Japan 2018-2023
Outdoor wear market domestic shipment value in Japan 2018-2023
Domestic shipment value of the outdoor sports apparel market in Japan from 2018 to 2022 with a forecast for 2023 (in billion Japanese yen)
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Outdoor shoes domestic shipment value in Japan 2017-2022
Outdoor shoes domestic shipment value in Japan 2017-2022
Domestic shipment value of outdoor shoes in Japan from 2017 to 2021 with a forecast for 2022 (in billion Japanese yen)
Outdoor sports participation
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- Premium Statistic Outdoor sports participation rate in Japan 2022, by activity
- Premium Statistic Participation rate in fishing in Japan 1996-2021
- Premium Statistic Participation rate in cycling in Japan 1996-2021
- Premium Statistic Participation rate in golfing in Japan 1996-2021
- Premium Statistic Participation rate in hiking in Japan 1996-2021
- Premium Statistic Participation rate in skiing and snowboarding in Japan 1996-2021
Outdoor sports participation
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Outdoor sports participation rate in Japan 2022, by activity
Outdoor sports participation rate in Japan 2022, by activity
Outdoor sports participation rate in Japan as of March 2022, by activity
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Participation rate in fishing in Japan 1996-2021
Participation rate in fishing in Japan 1996-2021
Share of people participating in fishing in Japan from 1996 to 2021
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Participation rate in cycling in Japan 1996-2021
Participation rate in cycling in Japan 1996-2021
Share of people participating in cycling in Japan from 1996 to 2021
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Participation rate in golfing in Japan 1996-2021
Participation rate in golfing in Japan 1996-2021
Share of people participating in golf in Japan from 1996 to 2021
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Participation rate in hiking in Japan 1996-2021
Participation rate in hiking in Japan 1996-2021
Share of people participating in mountain climbing and hiking in Japan from 1996 to 2021
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Participation rate in skiing and snowboarding in Japan 1996-2021
Participation rate in skiing and snowboarding in Japan 1996-2021
Share of people participating in skiing and snowboarding in Japan from 1996 to 2021
Nature park visitors
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- Premium Statistic Number of visitors at nature parks in Japan 2021, by type of park
- Premium Statistic Number of visitors at national parks in Japan 2012-2021
- Premium Statistic Number of visitors at quasi-national parks in Japan 2012-2021
- Premium Statistic Number of visitors at prefectural nature parks in Japan 2012-2021
- Premium Statistic Most visited national parks in Japan 2021
- Premium Statistic Most visited quasi-national parks in Japan 2021
Nature park visitors
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Number of visitors at nature parks in Japan 2021, by type of park
Number of visitors at nature parks in Japan 2021, by type of park
Total number of visitors at nature parks in Japan in 2021, by type of park (in millions)
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Number of visitors at national parks in Japan 2012-2021
Number of visitors at national parks in Japan 2012-2021
Total number of visitors at national parks in Japan from 2012 to 2021 (in millions)
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Number of visitors at quasi-national parks in Japan 2012-2021
Number of visitors at quasi-national parks in Japan 2012-2021
Total number of visitors at quasi-national parks in Japan from 2012 to 2021 (in millions)
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Number of visitors at prefectural nature parks in Japan 2012-2021
Number of visitors at prefectural nature parks in Japan 2012-2021
Total number of visitors at prefectural nature parks in Japan from 2012 to 2021 (in millions)
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Most visited national parks in Japan 2021
Most visited national parks in Japan 2021
Leading national parks in Japan in 2021, by number of visitors (in millions)
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Most visited quasi-national parks in Japan 2021
Most visited quasi-national parks in Japan 2021
Leading quasi-national parks in Japan in 2021, by number of visitors (in millions)
Camping
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- Premium Statistic Share of people going camping in Japan 1996-2021
- Premium Statistic Number of camping trip participants in Japan 2006-2021
- Premium Statistic Number of trips to camping places in Japan 2016-2022
- Premium Statistic Number of overnight stays at camping places in Japan 2016-2022
- Premium Statistic Occupancy rate of camping sites in Japan 2013-2022
- Premium Statistic Travel expenditure during camping trips in Japan 2016-2022
Camping
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Share of people going camping in Japan 1996-2021
Share of people going camping in Japan 1996-2021
Share of people going on camping trips in Japan from 1996 to 2021
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Number of camping trip participants in Japan 2006-2021
Number of camping trip participants in Japan 2006-2021
Number of people going on camping trips in Japan from 2006 to 2021 (in millions)
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Number of trips to camping places in Japan 2016-2022
Number of trips to camping places in Japan 2016-2022
Number of trips to camping sites in Japan from 2016 to 2022 (in millions)
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Number of overnight stays at camping places in Japan 2016-2022
Number of overnight stays at camping places in Japan 2016-2022
Number of overnight stays at camping sites in Japan from 2016 to 2022 (in millions)
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Occupancy rate of camping sites in Japan 2013-2022
Occupancy rate of camping sites in Japan 2013-2022
Occupancy rate of camping sites in Japan from 2013 to 2022
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Travel expenditure during camping trips in Japan 2016-2022
Travel expenditure during camping trips in Japan 2016-2022
Travel expenditure spent during camping trips in Japan from 2016 to 2022 (in billion Japanese yen)
Caravanning
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- Premium Statistic Motor home camping population in Japan 2011-2021
- Premium Statistic Number of camping vehicles owned in Japan 2013-2022
- Premium Statistic Distribution of cars used for camping in Japan 2021, by model
- Premium Statistic Sales value of camping vehicles in Japan 2013-2022
- Premium Statistic Sales value of camping cars in Japan 2017-2022 by type
Caravanning
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Motor home camping population in Japan 2011-2021
Motor home camping population in Japan 2011-2021
Number of caravanning participants in Japan from 2011 to 2021 (in millions)
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Number of camping vehicles owned in Japan 2013-2022
Number of camping vehicles owned in Japan 2013-2022
Number of camping cars owned in Japan from 2013 to 2022 (in 1,000s)
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Distribution of cars used for camping in Japan 2021, by model
Distribution of cars used for camping in Japan 2021, by model
Distribution of cars used for camping in Japan 2021, by model
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Sales value of camping vehicles in Japan 2013-2022
Sales value of camping vehicles in Japan 2013-2022
Total sales value of camping vehicles in Japan from 2013 to 2022 (in billion Japanese yen)
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Sales value of camping cars in Japan 2017-2022 by type
Sales value of camping cars in Japan 2017-2022 by type
Market size of camping cars in Japan from 2017 to 2022, by type (in billion Japanese yen)
Mountain climbing
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- Premium Statistic Number of mountain climbers and hikers in Japan 2006-2021
- Premium Statistic Number of Mount Fuji climbers in Japan 2011-2022
- Premium Statistic Number of Mount Fuji climbers in Japan 2022, by trail
- Premium Statistic Number of hikers ascending Mt. Ashigara in Japan FY 2012-2021
- Premium Statistic Number of mountain accident victims in Japan 2011-2022
- Premium Statistic Number of mountain accident victims in Japan 2011-2022, by type
Mountain climbing
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Number of mountain climbers and hikers in Japan 2006-2021
Number of mountain climbers and hikers in Japan 2006-2021
Number of people engaging in mountain climbing and hiking in Japan from 2006 to 2021 (in millions)
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Number of Mount Fuji climbers in Japan 2011-2022
Number of Mount Fuji climbers in Japan 2011-2022
Number of mountaineers to climb Mount Fuji in Japan from 2011 to 2022 (in 1,000s)
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Number of Mount Fuji climbers in Japan 2022, by trail
Number of Mount Fuji climbers in Japan 2022, by trail
Number of mountaineers climbing Mount Fuji in Japan in 2022, by trail (in 1,000s)
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Number of hikers ascending Mt. Ashigara in Japan FY 2012-2021
Number of hikers ascending Mt. Ashigara in Japan FY 2012-2021
Number of mountaineers to climb Mt. Ashigara in Japan from fiscal year 2012 to 2021 (in 1,000s)
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Number of mountain accident victims in Japan 2011-2022
Number of mountain accident victims in Japan 2011-2022
Number of mountain accident victims in Japan from 2011 to 2022
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Number of mountain accident victims in Japan 2011-2022, by type
Number of mountain accident victims in Japan 2011-2022, by type
Number of mountain accident victims in Japan from 2011 to 2022, by type
Attitudes regarding outdoor activities
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- Premium Statistic Leading reasons for outdoor activity in Japan 2021
- Premium Statistic Leading reasons for outdoor activity in Japan 2021, by gender
- Premium Statistic Leading aspects to look forward to when camping in Japan 2021
- Premium Statistic Leading aspects to look forward to when camping in Japan 2021, by gender
Attitudes regarding outdoor activities
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Leading reasons for outdoor activity in Japan 2021
Leading reasons for outdoor activity in Japan 2021
Leading reasons to start engaging in outdoor activities in Japan as of April 2021
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Leading reasons for outdoor activity in Japan 2021, by gender
Leading reasons for outdoor activity in Japan 2021, by gender
Leading reasons to start engaging in outdoor activities in Japan as of April 2021, by gender
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Leading aspects to look forward to when camping in Japan 2021
Leading aspects to look forward to when camping in Japan 2021
Most anticipated aspects or activities of camping in Japan as of April 2021
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Leading aspects to look forward to when camping in Japan 2021, by gender
Leading aspects to look forward to when camping in Japan 2021, by gender
Most anticipated aspects or activities of camping in Japan as of April 2021, by gender
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